![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/706baa4f-eb5a-44e5-892d-ee5719f55580/a284f330-7206-40c6-bf85-68b04eed1937_rw_3840.jpg?h=2c97d7e4f538717e38cfa13a453f16d5)
Photography: Dor Luvton and Tomer .T
Tulip - A safety chair mounted on a motorized wheel chair, an amazing project by Ella Mor Asoolin. Creating a logo and brand identity.
The logo was asked to deliver the following qualities: Freedom and movement, innovation and luxury.
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/706baa4f-eb5a-44e5-892d-ee5719f55580/bb114d25-fbb7-4a3d-9c37-a2580a6e5529_rw_1920.png?h=6b68c56080e00dd18a99684d97afa844)
Moodboard and competition.
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/706baa4f-eb5a-44e5-892d-ee5719f55580/d7fa68c4-f289-4ae3-bb11-1d0d51695d48_rw_1200.png?h=a3fd3f30e2f9e7e46e152e9d5a09e1c3)
Sketches
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/706baa4f-eb5a-44e5-892d-ee5719f55580/ab03b786-adbe-4641-ae67-a4d2dd2ff8ba_rw_1200.png?h=0b70905c7e4302d05e789146b762ad6f)
Sketches
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/706baa4f-eb5a-44e5-892d-ee5719f55580/db8bc93f-1492-43e2-87ef-13147d77dacd_rw_1200.png?h=744dfe60bd4c524614957d921f7a7d2a)
Logotype
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/706baa4f-eb5a-44e5-892d-ee5719f55580/27309f3e-1ebf-427c-ba67-16bbfdd24257_rw_600.gif?h=32223682f672123cff4948d830c8911e)
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/706baa4f-eb5a-44e5-892d-ee5719f55580/cf1a93bd-0b28-4bca-a58e-32dc333ee1e7_rw_1920.png?h=47031afcfa231d96859bac50d895730e)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/706baa4f-eb5a-44e5-892d-ee5719f55580/7a85014c-a3aa-40d2-bcb3-a38464003c36_rw_1920.png?h=e2f9a380d8793c3e0b6d78439c3f82af)
Final project of the logo. A combination of the functionality of the product along with a sense of movement and simplicity.